Brand Story | Sportalm

Sportalm's Story
Sportalm Kitzbühel is one of the most unique skiing brands. This exclusive designer company provides excellent products that emphasize their breathtaking and stylish looks. Sportalm was founded in 1953 by Willi Kruetschnigg, an Austrian with a vision in his mind.
The company started with stylish outdoor clothing that ever since has been a response to current fashion. Nearly 70 years have passed, and Sportalm ski wear is still one of the favorite brands in Europe. Nowadays, the company also manufactures products not only for winter. They produce fashionable clothing series for a modern urban look and also a wide range of beachwear. Yet, at SkiWebShop we focus on Sportalm ski collections.
Fashion and sports

Sportalm ski wear is synonymous with ski fashion and high quality. This amazing Austrian textile company is very successful and stands out among other outdoor clothing producers. At the moment the brand focuses on providing the best ski wear but also other kinds of products. Sportalm creates wonderful textile accessories and clothing lines for women to wear all year round. Their sports collection is aimed at professional athletes with a larger budget. While the brand's ranges are pricey, the clothes are well worth the investment.